Alcohol Marketing Regulation: From Research to Public Policy

Source: Monteiro, M. G., Babor, T. F., Jernigan, D., & Brookes, C. (2017). Alcohol marketing regulation: from research to public policy. Addiction, 112, 3-6.

Alcohol is a psychoactive substance with numerous negative consequences to the health and wellbeing of consumers as well as others affected by drinkers' behavior. With the advent of recent restrictions on tobacco marketing as a result of the Framework Convention on Tobacco Control, no other legal product with such potential for harm is as promoted and advertised in the world. Most countries have no statutory legislation regulating the exposure of children or adults to alcohol marketing.